BIC Hanging Stationery Display Stand

The hanging stationery display stand developed for BIC is designed to display pens and stationery products of various sizes and packaging types in an organized, easily accessible, and highly visible manner at the point of sale. Thanks to its vertical and compact structure, it allows for the display of a wide variety of products in a limited floor space.

The main product display surface of the stand utilizes a perforated panel system. Metal hangers, which can be placed at different points on the panel, allow for the organization of BIC products with blister and hanging packaging according to category, product type, or packaging dimensions. The ability to move the hangers to different positions as needed allows the stand to be adapted to changing product groups.

The metal basket located at the bottom of the stand creates an additional display area for products unsuitable for hanging display or for extra stock. Thus, hanging product areas and basket-type display systems can be used together on the same stand, increasing product capacity.

The curved form used on the side panels distinguishes the stand from classic rectangular display units, while BIC's characteristic orange and black colors are applied to the entire design. The large BIC logo positioned at the top and the branding on the base help the stand to be easily noticed from different distances within the store.

Vertical product placement, an adjustable hanging system, and a compact base structure help to efficiently utilize space, especially in stationery stores, supermarkets, and retail outlets with a wide variety of products.

The BIC hanging stationery display stand is a functional free-standing display solution for showcasing stationery products at the point of sale, offering high product capacity, flexible hanger placement, a perforated panel system, an additional product basket, and strong brand visibility.