Soma Fix Metal Spray Paint Display Stand

Soma Fix needed a powerful point-of-sale solution where customers could easily compare their wide range of spray paint products and view them organized by color and intended use. The goal of the project was to separate the spray paint cans from the standard shelf arrangement, make the numerous color options visible, and more effectively promote the brand's campaign communication in hardware and DIY stores.

In response to this need, a multi-tiered, freestanding metal spray paint display stand was designed for Soma Fix. The shelving system allows for the organized display of various spray paints in different colors, including matte spray paint, glossy spray paint, metallic spray paint, fluorescent paint, touch-up paint, spray primer, spray varnish, protective coating, and similar surface renovation products. Since the products are positioned with their front surfaces visible, customers can quickly find the color or product suitable for their application.

The robust construction of the metal stand offers a suitable solution for long-term use in hardware and building materials retail outlets with high product turnover. The multi-tiered shelving system allows numerous spray paint cans to be displayed together in a limited floor space, while the wide top and side surfaces make Soma Fix's brand message, new product announcements, or campaign information visible from a distance. Thus, paint products cease to be merely shelf products and become an independent display area that directs customers to the category's location.

Soma Fix metal spray paint display stand can be used in hardware stores, building supply stores, paint dealers, decoration and renovation material stores, technical material sales points in industrial areas, auto paint and auto accessory stores, furniture accessory stores, carpentry material sellers, the building and renovation sections of large supermarkets, and sales points offering professional use products. The stand can be positioned to facilitate product selection for end-users doing small home renovations, furniture and decoration installers, workshops, and professional craftsmen.

As a result of the project, Soma Fix gained the opportunity to present its spray paint and surface renovation products in a more organized, accessible, and eye-catching display area. The freestanding metal stand made the color variety visible, increased brand awareness, and made it easier for customers to find the right paint, primer, or varnish product.