Clear Shampoo Rack Frame

This shelf frame, designed for the Clear shampoo range in the supermarket's personal care section, is a unique display application that enhances the brand's visibility on the shelf with a large and integrated space. The top header, side surfaces, and bottom communication band unite Clear products across three shelf levels within a single brand space.

When shampoo shelves offer a wide variety of products, it's crucial for consumers to be able to spot the right brand from a distance. The Clear shelf frame distinguishes the product group from surrounding shampoo brands with its light blue background, water-effect graphics, and strong logo usage. The open interior helps maintain shelf organization without obscuring the view of packaging and price tags.

The PVC-based structure, adaptable to the shelf module, clearly distinguishes the brand's position within its category in high-traffic retail environments. Suitable for shampoo aisles, personal care corridors, and hypermarket points of sale, this shelf application is an effective solution for campaign communication, product grouping, and lasting brand visibility.