Optone Plexiglass OTC Stand

Developed for Optone, this plexiglass OTC display stand is designed to showcase pharmacy products such as eye care products and eyelid moisturizing spray in an organized, visible, and easily accessible manner at the point of sale. Its compact, countertop design positions products within the consumer's field of vision while strongly highlighting the brand's communication messages explaining the product benefits.

The stand's body uses a combination of white and transparent blue plexiglass materials, while the stepped product arrangement allows for unobstructed display of products in different rows. Curved transparent panels on the sides define the product area, and the large visual surface at the back supports brand communication for the dry eye, eye moisturizing, and eye care categories. Different colored message areas on the front panel ensure quick understanding of the product benefits.

This project, usable in categories such as eyelid moisturizing spray, eye moisturizing products, dry eye products, eye care products, and ophthalmic OTC products, is a custom-made plexiglass POP display solution that combines product display, brand visibility, and point-of-sale communication. It is a functional and eye-catching display application aimed at increasing category awareness in pharmacies and health product sales points.