Maybelline Lash Sensational OTC Plexiglass Stand

This OTC plexiglass stand, developed for Maybelline Lash Sensational, is designed to showcase mascara, eyeliner, and eye makeup products in an eye-catching, organized, and experience-focused way at the point of sale. Its countertop design allows it to place the Lash Sensational mascara range directly in the consumer's view, creating strong brand communication that highlights the product's lash volume, fan effect, and mascara brush features.

The main body of the stand uses a combination of black and transparent plexiglass surfaces, while the high rear visual panel provides ample space for Maybelline New York and Lash Sensational communication. Product placement slots, sample product sections, a three-dimensional application visual highlighting the mascara brush, and eye makeup visuals help consumers perceive the product more quickly. The use of glossy and reflective surfaces creates a premium and eye-catching presentation suitable for the cosmetics category.

This project, suitable for mascara, eyeliner, volumizing mascara, lengthening mascara, eye makeup products, cosmetics, and beauty display categories, is a custom-made plexiglass POP display solution that combines product display, tester presentation, campaign communication, and brand visibility in a single structure. It offers an effective and eye-catching application for secondary display of the Maybelline Lash Sensational product range in cosmetic stores, beauty shops, and chain retail spaces.