Dynamis Wooden Food Supplement Island Type Stand

Stand type: The Dinamis Wooden Dietary Supplement Island-Type Stand is a free-standing display solution designed for use in central areas of pharmacies, health stores, and large OTC retail zones. The design approach is based on increasing category visibility through an island-type layout accessible from multiple directions, and structuring the product portfolio according to its life cycle and usefulness.

Materials and production: The multi-faceted MDF support frame, circular product shelves, and a high-profile branding sign are combined in this design. The choice of wood/MDF was made by considering factors such as mass production repeatability, field durability, product load capacity, and visual communication quality.

Sector, product and sales points: The stand, developed for the pharmaceutical and healthcare sector, showcases Dinamis' vitamin, mineral, and functional nutritional supplement lines. The planogram is designed to keep product displays clear, maintain a sense of fullness, and facilitate refilling, in the context of central areas of pharmacies, health stores, and large OTC retail zones.

Goal and outcome: Design makes the relevant benefit visible and accessible in the consumer's decision journey; it accelerates intra-category navigation while increasing the distinctiveness of the brand block. Ultimately, the display area transforms into a measurable sales communication tool that works between visibility and commercial performance.