Fawori Double Column Spray Paint Stand

Stand type: The Fawori Double Column Spray Paint Stand is a free-standing display solution developed for use in DIY stores, hardware stores, and paint sales points. Its design approach utilizes a planogram that separates color and application area options on two columns, making the technical product easily scannable.

Materials and production: Metal support columns, shelves shaped according to the box diameter, and electrostatic paint resistant to heavy store use. The choice of metal was made by considering factors such as mass production repeatability, field durability, product load capacity, and visual communication quality.

Sector, product and sales points: The stand, developed for the construction, hardware, and tools sector, displays spray paints and surface renovation products. The planogram is designed to keep product fronts open, maintain a sense of fullness, and facilitate refilling, in the context of building supply stores, hardware stores, and paint sales points.

Goal and outcome: The design manages a high number of SKUs within a narrow floor space, accelerates color selection, and supports professional product perception. Thus, the display area transforms into a measurable sales communication tool that speeds up consumer decision-making and contributes to commercial performance.