BIC Countertop Metal Stand

Designed for BIC, the countertop metal stand was created to display lighter products in an organized, accessible, and highly visible manner at the point of sale. Thanks to its compact size, it takes up minimal space around the checkout counter, in the tobacco area, and in small retail locations, while bringing together numerous BIC lighters in one central location.

The durable metal body and tiered display system facilitate easy selection of lighters in different colors and models, enable rapid replenishment of product stock, and allow the stand to adapt to heavy daily use. The BIC brand area at the top enhances visibility at counter level, contributing to impulsive purchasing decisions.

Developed for supermarkets, grocery stores, gas stations, and tobacco product outlets, this lighter display stand offers an effective solution for cash register stands, countertop display stands, and metal product display stands. Produced by Doa Sense in line with BIC's product and brand communication, the application combines organized display with eye-catching point-of-sale visibility in the lighter category.