Durex Single-Face Parasitic Stand

The single-front parasitic display stand designed for Durex is a point-of-sale application that allows condoms and sexual health products to be displayed more visibly, organized, and easily accessible on a supermarket shelf. Multi-tiered product shelves allow for the display of classic condoms, slim condoms, delay condoms, flavored condoms, lubricated condoms, and various other Durex product types. The orange brand communication, Durex logo, and campaign message positioned on the single main front of the stand highlight the products with strong and holistic visibility in the personal care aisle.

A single-faced parasitic display stand, also called a hanging stand, tailgate stand, or shelf-side stand, is a space-saving POP display solution that attaches to existing store shelves using an mounting bracket. Its vertical structure creates additional display capacity without using extra floor space, helping to neatly position compact product boxes. The single-piece printed front panel, rising alongside product shelves, enhances brand visibility from a distance, while offering functional use for projects displaying condoms, sexual health products, and personal care products.

The Durex single-front parasitic display stand project has been developed for use in supermarkets, hypermarkets, chain stores, local markets, pharmacies, personal care stores, sexual health product outlets, and gas station convenience stores. Positioned near the checkout counter, personal care section, or relevant category shelf, the application separates Durex products from the main shelf arrangement, drawing consumer attention to the brand and strengthening product visibility at the point of purchase.