Faber-Castell Metal Notebook Stand

Stand type: Developed for Faber-Castell notebooks and school supplies, this freestanding display unit is a high-capacity retail piece featuring a multi-tiered, angled shelving system that displays notebooks of various sizes without obscuring their covers.

Materials and production: The electrostatically painted metal profile body and wire shelving elements are manufactured using welding, bending, and surface coating processes. The angled shelf geometry facilitates forward feeding of products, while the top and side graphic panels reinforce the branding area.

Sector and product group: In the stationery sector, it allows for the organization of spiral notebooks, school notebooks, drawing notebooks, lined and checkered products, and different cover collections based on size and series.

Points of sale: Suitable for stationery chains, bookstores, school sections of hypermarkets, campus stores, and secondary display areas set up during the back-to-school season.

Goal and outcome: The goal was to manage a high number of SKUs in a small footprint, maintain the visual appeal of the cover designs, and transform the Faber-Castell brand into a standalone destination within the aisle. The durable construction ensures long-lasting use, while the open shelving allows for quick stock replenishment.