ITO Modular Injection Silicone Stand

Stand type: The ITO Modular Injection Silicone Stand is a floor-standing and modular injection stand solution developed for use in DIY stores, hardware stores, and professional building materials shops. Its design approach utilizes a modular system that codes product types according to their application areas, making the technical portfolio easily readable for both professionals and end-users.

Materials and production: Injection-molded plastic shelving modules, cartridge-form-compatible slots, and field-resistant printed branding components. The plastic selection was made by considering a combination of factors such as mass production repeatability, field durability, product load capacity, and visual communication quality.

Sector, product and sales points: The stand, developed for the construction, hardware, and building materials sector, displays silicones, sealants, and construction chemicals. The planogram is designed to keep product displays clear, maintain a sense of fullness, and facilitate refilling, in the context of building supply stores, hardware stores, and professional building materials shops.

Goal and outcome: The design safely supports heavy products, simplifies technical selection, and creates a consistent category view across the dealer network. Thus, the display area transforms into a measurable sales communication tool that accelerates consumer decision-making and contributes to commercial performance.