Kérastase Reflective Countertop Stand
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Stand type: Designed for Kérastase, this reflective countertop stand is a horizontal product podium that highlights the premium hair care range with a light and reflection effect.
Materials and production: The layered combination of mirror-effect plexiglass, transparent product beds, and high-quality printed graphics creates a sophisticated surface language that complements salon aesthetics.
Sector and product group: By displaying shampoo, mask, serum, and facial oils in a rhythmic product sequence, the product line makes the complementary usage suggestions visible.
Points of sale: Used in upscale hair salons, beauty centers, dermocosmetic stores, and premium retail reception desks.
Goal and outcome: It moves the product from a functional shelf to an experiential showcase; high brightness and organized architecture reinforce perceived value, expertise, and cross-selling potential.
