Optone Plastic Pharmacy Stand

Developed for Optone, this plastic pharmacy display stand is designed to showcase OTC products such as eye care products, dry eye products, and eyelid moisturizing spray in an organized, visible, and easily accessible manner within the pharmacy. Its two-tiered product placement offers higher product capacity in a limited floor space, while its vertical design creates strong brand visibility at the point of sale.

The main body of the stand is constructed from durable plastic-based sheet materials, while wide side panels and a high rear panel provide an effective visual space for Optone brand communication. Colorful message areas used on the front of both product levels quickly convey product benefits to the consumer, and the open shelving allows for easy placement and retrieval of products. Blue, green, and pink graphic applications carry the brand's visual identity throughout the stand.

This project, usable in categories such as eyelid moisturizing spray, dry eye products, sensitive eye care products, eye moisturizers, and ophthalmic OTC products, is a custom-made pharmacy POP display solution that integrates product display, category management, and brand communication in a single package. It offers a functional and high-visibility application for creating off-shelf product display and secondary display areas in pharmacies.